JKR

JKR, a subsidiary incorporated into the Parimatch, initiated a strategic relocation project to a new floor, building on the success of Parimatch’s Tech Office on the 12th floor of Business Center Summit. The primary objective encompassed accommodating additional requirements, notably an expansive reception and bar area.

Knowing the client’s affinity for wooden textures, our approach aimed at seamlessly integrating the office with wood and the company’s identity while infusing a technological edge. The incorporation of the brand’s purple color, a key component of their identity, was executed deliberately.

The reception, strategically positioned by the window to optimize natural light, featured a glass box designed for dynamic projections—ranging from abstract visuals to promotional content.

In pursuit of a modern and tech-savvy ambiance, a ceiling line was dedicated to accommodating an Eve Light Box, infusing vibrant purple tones and dynamic images throughout the office. This visual thread, extending from the reception to all areas, not only reinforced the brand but also introduced a wow factor, striking a delicate balance between classical and modern elements.

Concealed behind black enamel, the meeting rooms ensured an added layer of privacy. Within the open space, workstations were meticulously designed with dark flooring, and great attention was given to communication infrastructure, ranging from internet connectivity to air conditioning. The outcome is a seamlessly orchestrated blend of classic and innovative elements, embodying a synthesis of timeless sophistication and cutting-edge design.